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Marketing, Sales & Advertising Law

$ 39.95



“In today’s legalistic society, the wrong marketing decisions can cost you more than just lost sales and profits. This 348 page hardcover book provides a practical guide which shows you how to sell smartly and aggressively without violating the law. Covers:Unfair and deceptive advertising; Product recalls; Warranties, invoices and statements; When you can legally sell your products below cost. Protect yourself now which will save you fortunes in the future while you build a solid business.”

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Price: $39.95
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